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We scale software companies with video.

World-class video production from marketers who understand your product and ship on your timeline.
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See Our Works

Trusted by billion-dollar enterprises
and YC startups on Demo Day

The GTM Support You've Been Asking For

Video is how your users, investors, and prospects decide if you're worth their time.
Your users expect to see the product before they try it. Your investors want to feel the momentum they invested in. Your enterprise buyers need confidence to shortlist you and champion you internally.
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Video ticks all boxes. It’s like having your very best product pitch delivered to everyone 24/7.
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But you don’t have time to assemble a 5+ person creative team when you have a product to build and a timeline to meet.
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You build the product. We build videos that actually drive results.
No scripts to write. No creative decisions to agonize over. No people to manage.
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We came from growth teams, not film school. We're marketers who picked up cameras to solve a problem: scale complex products that users don’t get.

Millions of B2B Views

Client Logo

300k+ Activated Users

$1b+ Raised

Featured Work

  • Nozomio raised $6.2M seed right after their YC S25 launch
  • Bardeen went from 0 to 200k users and won Product of the Month
  • Dataiku launched Agent Hub to 700+ enterprise customers
  • ColdIQ scaled from $30K to $450K MRR
  • Poly raised $8M to rebuild the file browser
  • Crunched earned 5M+ views and raised $6M seed

Why Represent

Your product is sophisticated. The video team should be, too.

We Actually Get Your Product

We dig into the product, talk to your team and map out the user journey.

We obsess over why users need you, not just what you built. That's what makes the difference between a feature tour and a story that converts.

We Simplify Complexity

Your product is complex, but the story should feel simple.

We distill what matters without losing what makes you different.

Your One End-to-End Team

We are your video partner. You don't manage us, you just approve and ship.

Startup timelines with enterprise-grade polish.

What Founders Say

"With the help of Represent, we put together a brand new VSL, which completely change the way we run sales calls. These videos increase the number of meetings booked by 47% and helped us save at least 10 minutes on every sales call."
Michel Lieben
CEO & ColdIQ
"Represent created an outstanding video that perfectly captured the essence of our product. What sets them apart is their deep understanding of our industry and software as a whole. The process was smooth and effortless on our end. The final videos were top-notch and exactly what we needed for our product launch."
Michael Rumiantsau
CEO & Narrative BI
"Working with Represent was a smooth experience. They were organized, transparent, and delivered a high-quality video that captured our complex product perfectly. They went above and beyond, even though our product is very technical and involves communicating many complex ideas. This video will have a lasting impact on our user base."
Hamza Tahir
CEO of ZenML

Our Process

01

Set Strategy

We dive deep to understand your goals and brand, setting the stage for a tailored video strategy that hits the mark.
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Creator Match: Your Team or Ours

We’ll either collaborate with your in-house team or match you with a creator from our network who aligns perfectly with your brand and audience.
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Content Plan

We’ll make sure your videos look pro, whether it’s our creators or your team behind the camera.
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Film

We’ll make sure your videos look pro, whether it’s our creators or your team behind the camera.
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Post-Production

We turn the footage into a polished, story-driven video with effects, audio, and graphics, while our designers craft eye-catching thumbnails that drive clicks.
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Distribution

We’ll post your sleek videos across all platforms. We can also help you further amplify the reach with paid ads.

Our Reliable Process

01

Discover your product and positioning

We dig into your product, user journey, and GTM motion to understand what actually drives conversions.
02

Build content strategy to support your GTM motion

We map which videos you need at each funnel stage to move the metrics that matter.
03

Get in motion and experiment

We ship the first batch of videos fast to test what resonates with your audience.
04

Find what works and polish

We double down on what's driving results and refine until it's launch-ready.
05

Scale

We build a repeatable content system that scales quality videos on your timeline.

Book Your Discovery Call

We'll map your funnel, understand your product, and build a video strategy that actually moves the needle.
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